HELPFUL DESIGN HINTS If you are creating your own design, here are some tips to save you time and money.
CREATE YOUR ART WITH A PROFESSIONAL DESIGN APPLICATION
Adobe PhotoShop, Illustrator, InDesign, CorelDraw. You will save time and money by creating the art right the first time.
Microsoft Word, Excel, PowerPoint, Publisher or any "free" design application that came with your computer, are NOT designed for professional print applications. They are designed for home printing only.
CREATE YOUR ART IN VECTOR FORMAT
Vector art means that the art it is built of lines not pixels. The great thing about vector art is it can be use in all forms of printing from business cards to billboards without loosing resolution. If you create the art in vector first, you can always convert the art for web use later. It doesn't work the other way.
NOTE: You must use vector art for screen-print apparel, cut vinyl, laser etched items or embroidery projects.
Not all design programs create art in vector format. The best programs that do are: Adobe Illustrator, CorelDraw, Onyx and FlexiSign.
MS Word, Excel, Publisher and PowerPoint DO NOT create vector art and not suitable for projects requiring vector art. PhotoShop creates art in BITMAP (pixles) not vector, which is perfect for printing, however not for projects that require vector art as mentioned above.
Vector formats would be saved with the extension: EPS, PDF, AI (adobe illustrator) or CDR (corel draw).
The most universal vector formats are EPS and PDF. PNG, JPG, GIF and PS (photoshop) are NOT vector formats.
The art would have to be created as vector art from the start. Just changing the extension will not make it vector.
PNG, GIF and JPG extensions are mainly used for photo viewing and web building, not for printing.